An organisation’s purpose is its reason for being. It acts as an anchor in a sea of change.

This workshop helps you align your people around a shared sense of purpose, by involving your team in the structured articulation of what you stand for and why it matters.

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How it works:

CMDi develops a bespoke workshop programme, following a discovery session with you, facilitates the workshop and provides a summary document covering the output from the session.

What it covers:

The workshop helps your team to review what your market needs, what your organisation is best at, and what your people are passionate about, to arrive at a single higher purpose that combines all three.

Why CMDi:

CMDi has over 20 years experience working at board level, using a proven methodology, to sharpen and transform an organisation’s purpose. Brands that continue to thrive have one thing in common: they stand for something that matters to the people who matter. They have a clear purpose. Our mission is to help you find your purpose. See examples here >

Find out more

Our other workshops

Strengthen your brand

Strengthen your brand:
How to sharpen your brand

This workshop helps you consider your current brand positioning and explores ways to sharpen your point of difference.

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Make your brand famous

Make your brand famous: How to take your built environment brand to TV for the first time

If you’re considering a homeowner or installer brand strategy that uses TV as an above-the-line pull campaign, this workshop helps to get you started.

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Corporate strategy review

Develop your corporate strategy:
Sharpen your vision and align your goals

This workshop helps you consider your current strategy and explores ways to sharpen your vision and mission and develop the right themes or goals to deliver it.

Read more >

Want to know more?

Find out how CMDi can sharpen your focus.

Interested in one of our workshops? Just ask here.

Alternatively, you can give us a call:

01483 924 766

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Find your purposeStrengthen your brandMake your brand famousCorporate strategy review

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