Communicating incisively is how a brand achieves relevant differentiation, the key to market share and profitability.
This workshop helps you consider your current brand positioning and explores ways to sharpen your point of difference.
How it works:
CMDi develops a bespoke workshop programme, following a discovery session with you, facilitates the workshop and provides a summary document with clear actions for improving your brand’s cut-through.
What it covers:
Facilitated review of the market, competitor strengths and audience needs to ensure your organisation, or brand, is positioned to win.
Why CMDi:
CMDi is the UK’s leading strategic brand building agency for the built environment. The agency has over 20 years of experience building brands, guiding transformation and delivering creative solutions that improve commercial effectiveness. Our approach is proven: today, only incisive brands cut through. See examples here >
Our other workshops
Find your purpose:
How to stand for something that matters
This workshop helps you align your people around a shared sense of purpose, by involving your team in the structured articulation of what you stand for and why it matters.
Make your brand famous: How to take your built environment brand to TV for the first time
If you’re considering a homeowner or installer brand strategy that uses TV as an above-the-line pull campaign, this workshop helps to get you started.
Develop your corporate strategy:
Sharpen your vision and align your goals
This workshop helps you consider your current strategy and explores ways to sharpen your vision and mission and develop the right themes or goals to deliver it.
Want to know more?
Find out how CMDi can sharpen your focus.
Interested in one of our workshops? Just ask here.
Alternatively, you can give us a call: