Sharper thinking for the edge you need
CMDi launches the first effectiveness test for Built Environment brands
At CMDi, we have just launched the sector’s first online communications effectiveness test. Built on our unique incisive methodology and years of sector specialism, the “Cut Through Test” gives organisations an invaluable snapshot of their communications’ effectiveness – in just three minutes.
Creating your brand’s future needs to start now – not tomorrow
To help shape your brand’s future success you need to start planning strategically. Asking the right questions isn’t just a good place to start, it’s vital.
Communications Effectiveness
Built environment brands are investing heavily in marketing, but many fail to test their communications effectiveness. That’s why we've created the first quick and concise online communications effectiveness test, designed to help time-strapped marketing teams review how they are doing.
2020: is your brand ready?
Your most important brand strategy: action. Essentially, brand strategy comes down to two core elements: what you do, and why you are doing it.
FENSA’s ‘all the proof you need’ campaign shortlisted for two awards
We’re delighted that our FENSA ‘all the proof you need’ campaign has received recognition in the construction marketing sector, having been nominated for 2 awards.
CMDi in partnership with eCommonSense launch builders’ merchants e‑transformation programme
CMDi & eCommonSense have launched E-Merchant Accelerator – a cost-effective digital change programme designed specifically for merchants to accelerate their digital marketing.
Why a sharper strategy matters
There is a surprising fact about strategies that most organisations, large and small, have in common: they don’t have one. The sharper your strategy, the more difference you will see – especially to your profits.
The digital acceleration builders’ merchants can’t afford to miss
When you think of a builders’ merchants, you probably don’t think of an advanced eCommerce website and digital marketing strategy. But why not? Everyone else in retail is using them.







